Create Something Awesome Today

Jay Clouse Drops some Creator Science on Us for Episode 85

Episode Summary

Roberto Blake sits down with Jay Clouse, founder of Creator Science, to delve into the dynamics of monetization, creator economy strategies, and building sustainable revenue. Jay shares his journey from starting Creator Science as a newsletter to expanding into multiple platforms, emphasizing his approach to advanced creator education. The conversation spans monetization techniques, the impact of direct audience engagement, and the nuances of offering high-value products versus brand deals.

Episode Notes

Interview with Jay Clouse of Creator Science Covering Advanced Creator Education

EPISODE OVERVIEW:

In this episode, I talk with my friend Jay Clouse the Founder of Creator Science, an award winning Creator Podcast about what Creator Education looks like beyond the basics, and how we can better monetize through memberships and building creator businesses. The conversation goes deep and we talk about the importance of systems and also the impact of building a strong community to support your brand.

 Key points include:

The need for creators to view their audience as customers to capture the full value they provide, rather than just relying on ad revenue

Strategies for pricing and framing value, such as emphasizing outcomes and benefits over features

The advantages of starting monetization efforts early and setting appropriate expectations with one's audience

Considerations for entertainment-focused creators versus thought leaders when it comes to membership models and community building

The role of persistence and incremental improvement in building a successful content creation business, versus relying on luck or viral success
 

Time Stamps and Highlights:


Brief Guest Bio:

Jay Clouse is a creator, entrepreneur, and the host of the 'Creator Science' podcast, where he dives into the strategies and mindsets of top content creators. Known for his analytical approach and commitment to helping creators succeed, Jay brings a wealth of experience in community building, content strategy, and business growth. His work has made him a trusted resource for creators looking to build sustainable careers, and his podcast has become a go-to for insights on the creator economy. Through Creator Science, Jay empowers creators with the tools and knowledge to turn their passion into a thriving business.
 

Resources Mentioned:


Sponsors of the Podcast:

1of10 - https://geni.us/get1of10com
1of10 is the BEST tool for YouTube Strategy and helping you find outlier videos that will get more views. Find inspiration for your Topics, Titles and Thumbnails and stop guessing if and idea will get views and start knowing. Use Discount Code ROBERTO at checkout for 50% OFF.

OpusClip -https://geni.us/getopusclip
Repurposing your content to every platform possible, is one of the fastest ways to grow your reach, reputation and revenue. OpusClip uses AI tools for nearly perfect repurposing for short form vertical videos, wide screen clips and can help you with scheduling your content across your platforms, making it automated and easy.

Kajabi -https://kajabi.com/robertoblake
The perfect all-in-one solution for your online business is Kajabi, offering Courses, Cohorts, Coaching and Community all with no-code tools, unlimited video hosting and built-in email marketing! 

 


Visit Awesome Creator Academy and consider joining the Academy Pro Group if you want to become a full-time content creator and increase your Reach, Reputation and Revenue. We have a community of 100 Members just like you who want to learn more and earn more.

We meet twice each week for Office Hours, we offer a library of over 100 Hours of Exclusive Training in all things content creation for our Pro Group Members, and have our Accountability Club where you can check in with your peers and stay on track with your projects.

You can also post any and all questions and get feedback on your work daily through the private group where you peers can offer critique and constructive criticism.

Check out https://www.awesomecreatoracademy.com/group for more details.

You can also join our FREE Creator Foundations Course

If you're looking to just get started and don't want to make a huge investment, but you know you need direction and guidance, check out my book Create Something Awesome: How Creators are Profiting from their Passion in the Creator Economy